Branded Flat Wrap
Make your advertisement the first thing our readers see.
The Advertiser and Sunday Mail offer the opportunity for advertising messages to appear on the paper’s plastic flat wrap.
Businesses enjoy high impact positioning, with advertisement seen before readers even open their newspaper, ensuring maximum cut through.
Adnotes
Adnotes are an innovative solution to targeted messaging via a range of exciting new creative formats.
Readers naturally and instinctively reach for Adnotes and lift them off the page. They are retained, acting as reminders, making them a brilliant way to engage creatively with an audience keen to receive specials and offers.
The standard Adnote appears as a 76mm x76mm "onsert" – rather like a removable "post-it note" stuck to the front of paper, providing clients with an innovative communication opportunity.
Minimum order quantities, terms and conditions apply to these bookings.
SPECIFICATIONS
Creative Shapes
Creative ad shapes increase the visual impact of the advertising message and provide a stand out opportunity for clients.
Our publications offer the opportunity for clients to book creative shapes to further enhance their advertising message. There is an abundance of choice for these executions – editorial approval is required for these bookings so ask your News Corp representative for more details about these high impact creative solutions.
Some conditions may apply.
CREATIVE SHOWCASE
INVERTED T SHAPE
BOOKENDS
U SHAPE
Bookends
Checkerboard
Fireplace
Floating Strip
Frame
H Shape
L Shape (DPS)
Rev. L Shape (DPS)
Podium
Spinal Gap
Spinal Tap
Steps
Strap & Strip
top Shelf
T Shape
Inverted T Shape
U Shape
Z Shape
L Shape
Reverse L
Top & Tail
Tramtracks
Inserts
Cut through the clutter.
Capturing the attention of an audience is a challenge in the current media landscape. The do not call register, no junk mail stickers, flawed distribution models and cluttered environments make it difficult for brands to get in the hands of potential consumers. Newspapers provide a powerful, credible and reliable vehicle to ensure catalogues get in the front door. When reading a newspaper people are more actively engaged than any other main media. This means they are more receptive to advertising messages and in turn more likely to take action.
The Advertiser and Sunday Mail offer an insert service, mass reaching the Adelaide Metro and Country Areas, achieving state-wide reach within the trusted host publication.
Our publications offer a “full service” option that realises campaign objectives from conception to conclusion, using our team of professional designers and sales consultants to design, produce and distribute your advertising flyer.
The reliable delivery of our papers ensures that advertiser’s catalogues or flyers are welcomed into the home. Over 30% of South Australians have a "no junk mail" sticker, a barrier that's overcome with inserts into our publications.
Our insert opportunities will help build brand awareness, recall and engagement in your marketing material.
For insert quantities into The Advertiser and Sunday Mail, interstate or national publications, please call your Account Manager or call 08 7078 3223.
Belly Band
Introducing a high impact creative solution that ensures your message is seen, and handled by our readers!
Wrapped around the body of the paper, Belly Bands are the first things readers see when they pick up a copy of the paper. They provide a powerful opportunity to be noticed at the point of sale, and engage readers who must peel away the band to open the paper.
This niche advertising solution is ideal for store launches, special events or coupons. The Belly Band is a strong retail driver and provides the perfect opportunity for brand-building.
Wrap options
Make a statement with high-impact Wraps which offer stand-out creative solutions that attract attention.
Choose from a standard 4-page newsprint wrap that allows you to dominate our Masthead’s front, back and inside covers, or for that special execution, consider producing this as a Gloss Wrap to really showcase your brand.
Commercial Wraps provide a cost-effective option that allows you to own the front and back page preferred positions, with additional medium strip spots on the inside front and back covers.
Half and 3/4 Cut Wraps provide yet another opportunity to position your message around the outside of the paper. As their names suggest, these special executions will see your message produced as half page or three-quarter page wrap arounds – your adverts appear on all 4 sides of the wrap, ensuring maximum extension of your branded message.
Wraps offer businesses the perfect opportunity to promote themselves in high-value environments that achieve cut-through and longevity, as they can be peeled off and kept by the reader.
Terms and conditions apply when booking Wraps.
- GLOSS WRAP
- 3/4 NEWSPAPER WRAP
- FULL NEWSPAPER WRAP
Other opportunities
At News Corp, we believe that every message deserves an execution which allows it to shine through.
We welcome the opportunity to surprise our readers with advertising that stands out from the crowd. If you need something a little different or are striving to cut through and drive results, then we have a solution that’s tailor-made, just for you.
From double page spread slides to scented ink, page colour tints to native content, our commitment to creativity helps deliver connections to audiences in new and exciting ways.
So, if you are looking to challenge the norm or test the boundaries, our team of skilled designers, editors and trusted sales advisors can offer creative and engaging ways to partner with us to promote your brand.
HALF CUT RIBBON 
